Retail marketing para desarrollar mercados emergentes. Ingeniería Industrial, [S. l.], v. 33, n. 033, p. 133–155, 2015. DOI: 10.26439/ing.ind2015.n033.539. Disponível em: https://revistas.ulima.edu.pe/index.php/Ingenieria_industrial/article/view/539. Acesso em: 14 nov. 2025.